Idoia Ortiz de Artiñano, founder of IE’s Publictech Lab, among the 20 GovTech Leaders 2020
When I work with customers to implement our Artificial Intelligence (AI) product, people have expectations ranging from “this will magically solve all of our problems” to “AI is going to take all of our jobs’. Of course, neither extreme is true. Given the early stage of consumer facing AI at scale, it’s not surprising that our collective understanding of the technology is quite basic. What most of us do know today is that AI is a technology that will fundamentally change how we interact with businesses, and how we expect businesses to interact with us.
AI is a technological change as profound as the home computer, the mobile phone and the internet. What will be different about the AI era as compared to other technological breakthroughs is the speed at which the changes will be adopted and will scale. Fortunately, most of us will not need to understand AI at the level of a data scientist, but we all need to understand the principles, ethical considerations and potential of the technology.
Of the plethora of resources available to learn about the business applications of AI, few articulate so simply the principles of AI as Prediction Machines. Predictive, Proactive and Personalized – the hallmarks of AI. Data – the life blood of AI. Ethics and Judgement – the critical role that we, as humans, play in AI.
AI is not magic but it is a powerful technology that is, and will continue, to change our world. It will not take all of our jobs, but it will displace, create and evolve many roles and responsibilities. It is not something that we should fear, but something that we need to understand, manage and take advantage of to solve some of the greatest challenges we have ever faced.
I hope that you will join us on 5 June to discuss AI for Business 101.
MEET & GREET WITH THE MEMBERS OF THE IE´S INTERNATIONAL WOMEN´S BOARD.
III CYCLE OF CONVERSATIONS.
WITH NAT CARTWRIGHT ABOUT ‘WE ALL NEED TO UNDERSTAND THE PRINCIPLES, ETHICAL CONSIDERATIONS AND POTENTIAL OF THE TECHNOLOGY’
5 JUNE
16:00 CET
VENUE: https://meet.ie.edu/IECenterforDiversity
About the author
Nat Cartwright - IMBA 2014. Co-Founder, Board Member & Chief Operating Office, Finn AI. Natalie is a vocal proponent in examining the ethical implications of new emerging technology. She is an advocate for socially conscious innovation and how the intersection of humans and technology can positively impact society. Prior to founding Finn AI, Natalie worked at the Global Fund in Geneva managing a USD $250 million health investment portfolio. Natalie received her MBA at IE Business School in Spain.
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