Madrid – on May 19th at 11.00 hrs, the Vietnamese Embassy in Madrid and Durán Auction House co-organize a charity auction of photographs created by Vietnamese photographer Viet Ha Tran. The event takes place on a very special commemorative day – the birth anniversary of Ho Chi Minh – Uncle Ho. Each year on 19 May, events are held across Vietnam to celebrate the birthday of Vietnam’s late president, who was a key figure in helping gain independence and freedom for the people of Vietnam.
initiated by Vietnamese fine art photographer Viet Ha Tran and Ukrainian fashion entrepreneur Tetyana Kretova. With the aim of developing and nourishing girl’s talent in such countries as Vietnam, India and Nepal, Viet Ha and Tetyana have decided to join forces to create this unique project. Driven by their passion for changing the world coupled with a strong interest in art and fashion, the founders wish to help changing the future for thousands of girls through financing their education.
“We have a vision. A vision of modern successful women. We believe that success starts with education. But nearly 800 million people on earth are illiterate and two thirds are women and girls.” (Viet Ha Tran & Tetyana Kretova, founders of www.ifemme.org)
The artwork that photographer Viet Ha Tran created for the I FEMME project, through the symbolic white shirts of the Simplifi brand and stylish regional clothing, will draw a picture of modern, independent, liberal and successful women of the 21st century who are the owners of their destiny while still maintaining their cultural identity.
100% of the net profit from the sales of artwork and white shirts will be directly donated to the non-profit organization Room to Read which focuses on improving literacy and gender equality in education in Asia and Africa.
All the works will be exhibited at Durán Auction House in Madrid, calle Goya – 19, from May 14th to May 18th, 10:00 am to 1:45 pm and 5:00 pm to 8:00 pm.
From the 14th to the 18th of May, at Durán Auction House, calle Goya – 19 (Madrid)
Place: Vietnam Embassy in Madrid, calle de Alfonso XIII – 54
Date and time the 19th of may at 11:00 am
Durán Auction House
915 77 60 91
email@example.com – email subject: Subasta embajada Vietnam
Viet Ha Tran – fine art photographer
Viet Ha Tran is a Vietnam-born and Spain-based fine art photographer known for her emotionally dense and endlessly compelling photographs of women. Her art emphasizes fantasy and imagination as a source of aesthetic experience. Instead of taking photos, she tries to paint women’s emotions, inner dreams, intimacy, poetry and philosophy with her camera.
Viet Ha’s artwork has been published in over 100 different magazines and newspapers around the world such as El Economista, Vietnam News, Vietnam Television, Vogue Italia, Vogue Talents, Vanity Fair France, Harper´s Bazaar Vietnam, Conde Nast Traveler China, The Times of India, The Hindu Times, and were auctioned by Christie’s Hong Kong for charity. She is listed as global artist by Artprice, the world leader in art market information. Viet Ha is widely presented by different art galleries, auction houses and luxury cruises around the world. She has recently joined Duran Online Gallery, a new contemporary art online gallery.
Tetyana Kretova – fashion entrepreneur
Born Ukrainian, Tetyana is an international business professional based in Spain. Throughout her tenure she has always held an active social position of creating positive impact on the lives of people, founding a national organization for young leaders, JCI, which supports NGOs dealing with issues related to increasing economic opportunities. Her most recent venture Simplifi, where she serves as Creative Director and Co-Founder, is a socially committed white shirt company for women with character.
The brand does not only aim at providing high quality products but also encourages women to be true to themselves. Successful CEOs and top managers are among brand clients, since the brand aims at people who set positive examples for success. The shirts are created and produced in Ukraine at the social enterprise Barvysta which employs women in need
The project in the Spanish media
El Adelantado: http://www.eladelantado.com/segovia/unidas-llegar-mas-lejos/
Mujeres de Segovia: http://mujeressegovia.com/files/2018/03/Las-nuevas-emprendedoras-sociales.pdf
El Norte de Castilla: http://www.elnortedecastilla.es/segovia/segovia-vuelve-reunir-20180308111406-nt.html